Luis Suarez Reveals Why He Believes He’s Never Likely to Win the Ballon d’Or

Luis Suarez has dismissed thoughts of him winning individual awards like the Ballon d’Or​, claiming that there will always be players with ‘more marketing’ than him.

The Uruguayan finished fourth in the voting for the France Football award this week behind winner Cristiano Ronaldo, teammate Lionel Messi and France international Antoine Griezmann – but insisted that the lack of recognition for his goalscoring feats didn’t bother him.

In an interview with ​Diario Ovacion in Uruguay, the striker – who scored 40 goals in the league alone last season – said: “I prioritise the group and the collective. I don’t give these much importance and I always say there are players with more marketing than me.”

Reflecting on last season as a whole, the 29-year-old said: “On a general level, the balance for the club is positive. We won the league, the Copa del Rey and that’s what Barcelona aspires to because it’s the most important team, for me, in Spain. But there’s also the sensation that we could have won the Champions League.”

Already with 20 goals and assists to his name for Barcelona in the current campaign, Suarez looked ahead to the rest of 2016 with optimism, saying: “I would like to have a good year, finish it well as a collective, fighting for everything with the club and qualifying directly for the World Cup with Uruguay, something we’ve not done for a while [having had to go through the playoffs].”